Joav BarEl: Center of the World [1970]

Joav BarEl

2024

Art Guide No. 5

The culture of Tel Aviv’s inner city and the figure of Joav BarEl (1933–1977) stand at the heart of this book. BarEl conceived of the work just a few years before passing away from heart failure at a young age, and it reflects the artistic credo that guided him during this mature stage of his career as a cultural figure, thinker, and artist. The work was conceived as an “idea,” and has reached us in the form of a series of notes and ink drawings on the pages of a notebook, BarEl titled Book of Ideas.

From the guide: “When BarEl died of heart failure at the age of just 44, it was clear to his acquaintances and the audiences who followed him that thanks to the scope and depth of his work, and his original thinking, he had made a significant contribution to the field of art and emerging culture in Israel. To many, he became a symbol — a symbol of an era and a generation. He left behind not only a physical, tangible legacy in the form of artworks, but also an intangible cultural heritage that might best be summed up in the word spirit. In retrospect, one could say that BarEl not only worked during the golden moment of secular, liberal youth culture in Tel Aviv — he was one of its formulators and initiators.”

Alongside the written research, the book presents photographs and documents from the artist’s archive and other archives, some of which are published here for the first time.

The art guide Joav BarEl: Center of the World (1970) is the fifth in a series of independent research publications released by Marcel, initiated and edited by Adi Engelman. Each guide in the series focuses on a single work or body of work from the history of experimental and modern art in Israel — works that continue to resonate with contemporary culture and society.

  • Copies: 300
  • Pages: 75
  • Type of binding: French Fold, Soft Cover
  • Dimensions (cm): 24.5X29
  • Reproductions: Yair Meyuhas
  • Printing: A.R Printing Ltd
  • Binding: A.R Printing Ltd
  • Type of printing: Offset
  • Publication: Marcel
  • Place of publication: Tel Aviv-Jaffa
  • Supported by: Mevo’ot - The Joav BarEl Ideas Foundation, Cultural and Sport Ministry of Israel
  • Book photography: Leafing Magazine
  • ISBN: 978-965-93188-1-0

Joav BarEl (also written Yoav Bar-El), (1933–1977) was an Israeli artist, critic, and lecturer. He was an influential figure in Israel's contemporary art scene during the 1960s and 70s. BarEl's early artistic practice was influenced by European abstract art. His range of works was broad and eclectic, encompassing expressionist oil paintings, a series of paintings and drawings on paper inspired by Franz Kafka’s stories (1958–1960), abstract stone and plaster reliefs, and zen-inspired ink drawings. Later in his career, between 1967 and 1970, BarEl produced acrylic paintings, collages, and photographic transfer works influenced by American pop art, using magazine photographs and advertisements as his source. In those paintings, BarEl used industrial spray paint and bright complementary colors. His painting Kennedy Assassination, 1968, was first shown at the "Political" exhibition organized by the 10+ Group in Tel Aviv and received critical responses due to its overtly political nature. It was later shown at the Israeli gallery Tempo Rubato (2014) and was included in the Tate Modern exhibition "The World Goes Pop" in 2015–2016. Alongside his artistic endeavors, BarEl was active as an art critic and lecturer and had a profound impact on future generations of Israeli artists. Joav BarEl died of heart disease in 1977, at the age of 44.